Hustler Words – Tristan Thompson, the former NBA champion, is set to electrify Hustler Words Disrupt 2025 in San Francisco this October, trading his basketball jersey for a deep dive into AI, sports analytics, and the startup world. Thompson’s journey from the court to the C-suite showcases a blend of athletic determination and entrepreneurial spirit.
After a celebrated NBA career, Thompson has pivoted to the tech industry, founding TracyAI, a venture that leverages artificial intelligence to revolutionize sports analytics. TracyAI transforms real-time data into predictive insights, empowering athletes, teams, and fans with a new level of understanding and strategic advantage.
At Disrupt, Thompson will explore the transformative power of AI in reshaping sports performance, strategy, and fan engagement. He will also discuss the increasing role of athletes in shaping the startup landscape.
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Thompson’s tech portfolio extends beyond TracyAI. He holds multiple C-suite positions, including chief digital equity officer at World Mobile, where he champions affordable, community-owned internet access. He also serves as chief advisory officer at AxonDAO, an AI-driven medical research platform inspired by his brother’s battle with epilepsy. Additionally, he co-founded Basketball Fun, an immersive digital experience designed to redefine fan engagement.
As a vocal advocate for innovation and inclusion, Thompson represents a new generation of athlete-entrepreneurs who leverage their platforms to create meaningful impact. His ventures have garnered attention from Forbes, CNBC Crypto World, and CoinDesk, and he recently spoke at Bitcoin 2025 about athlete-driven innovation in decentralized tech.
"Sports taught me discipline, but tech taught me scale," Thompson stated. "When you merge those worlds, the potential is unlimited."
Don’t miss Thompson’s live fireside chat at Hustler Words Disrupt 2025, where he will delve into the future of AI, startups, and storytelling, and highlight the rise of athletes as the next wave of founders. Attendees can secure their Disrupt 2025 passes and participate in discussions about the future of AI, venture capital, and innovation at one of the year’s most anticipated tech events. Group discounts of up to 30% are available.
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